From Conservative Icon to Resistance Symbol: The Remarkable Transformation of the Amphibian

This protest movement won't be broadcast, though it may feature amphibious toes and protruding eyes.

Furthermore, it may involve the horn of a unicorn or a chicken's feathers.

Whilst demonstrations opposing the government carry on in American cities, demonstrators are utilizing the energy of a community costume parade. They have taught dance instruction, distributed treats, and ridden unicycles, as officers watch.

Combining comedy and political action – a tactic experts refer to as "tactical frivolity" – has historical precedent. Yet it has transformed into a defining feature of US demonstrations in the current era, embraced by both left and right.

And one symbol has risen to become especially powerful – the frog. It started after recordings of a confrontation between a protester in an amphibian costume and immigration enforcement agents in Portland, Oregon, went viral. From there, it proliferated to demonstrations nationwide.

"There is much happening with that little frog costume," says LM Bogad, who teaches at UC Davis and a Guggenheim Fellow who specialises in performance art.

From the Pepe Meme to the Streets of Portland

It's challenging to examine protests and frogs without addressing Pepe, a cartoon character embraced by extremist movements during an election cycle.

As the meme initially spread online, its purpose was to convey specific feelings. Afterwards, it was deployed to show support for a candidate, even one notable meme endorsed by the candidate himself, showing Pepe with recognizable attire and hairstyle.

The frog was also portrayed in digital spaces in offensive ways, as a hate group member. Users exchanged "unique frog images" and established cryptocurrency using its likeness. His catchphrase, "that feels good", was used a coded signal.

However its beginnings were not as a political symbol.

The artist behind it, artist Matt Furie, has stated about his unhappiness for its appropriation. Pepe was supposed to be simply a relaxed amphibian in his comic world.

Pepe debuted in comic strips in 2005 – non-political and famous for a particular bathroom habit. In 'Feels Good Man', which chronicles the creator's attempt to wrest back control of his creation, he said his drawing was inspired by his life with friends and roommates.

As he started out, the artist tried sharing his art to the nascent social web, where the community began to borrow, remix and reinvent the frog. As Pepe spread into the more extreme corners of the internet, Mr Furie attempted to distance himself from the frog, even killing him off in a comic strip.

But Pepe lived on.

"It proves that creators cannot own imagery," explains Prof Bogad. "They transform and be reworked."

Until recently, the notoriety of Pepe resulted in frogs became a symbol for the right. But that changed recently, when a viral moment between a protestor wearing a blow-up amphibian suit and a federal agent in Portland captured global attention.

The event came just days after a directive to deploy military personnel to the city, which was called "war-ravaged". Demonstrators began to gather in droves at a specific location, near a federal building.

The situation was tense and a officer sprayed pepper spray at the individual, targeting the ventilation of the inflatable suit.

The protester, the man in the costume, quipped, stating he had tasted "something milder". But the incident became a sensation.

The frog suit fit right in for the city, known for its quirky culture and left-wing protests that delight in the absurd – public yoga, retro fitness classes, and nude cycling groups. Its creed is "Embrace the Strange."

This symbol even played a role in the ensuing legal battle between the federal government and the city, which claimed the deployment overstepped authority.

Although a judge decided in October that the administration was within its rights to deploy troops, one judge dissented, referencing in her ruling demonstrators' "known tendency for donning inflatable costumes when expressing their disagreement."

"Some might view this decision, which accepts the government's characterization as a war zone, as simply ridiculous," she wrote. "But today's decision is not merely absurd."

The order was stopped legally just a month later, and troops have reportedly departed the city.

But by then, the amphibian costume was now a powerful protest icon for progressive movements.

The inflatable suit appeared in many cities at No Kings protests last autumn. Frogs appeared – along with other creatures – in San Diego and Atlanta and Boston. They were in rural communities and big international cities like Tokyo and London.

This item was backordered on major websites, and became more expensive.

Mastering the Narrative

The link between both frogs together – is the interplay between the humorous, benign cartoon and a deeper political meaning. This is what "tactical frivolity."

The tactic is based on what the professor terms the "irresistible image" – often silly, it acts as a "disarming and charming" display that highlights a cause without explicitly stating them. This is the goofy costume used, or the meme you share.

Mr Bogad is an analyst on this topic and a veteran practitioner. He's written a text called 'Tactical Performance', and taught workshops around the world.

"One can look back to the Middle Ages – under oppressive regimes, they use absurdity to speak the truth a little bit and while maintaining a layer of protection."

The purpose of this approach is multi-faceted, he explains.

As activists take on a powerful opposition, a silly costume {takes control of|seizes|influences

Denise Mitchell
Denise Mitchell

A digital content strategist passionate about gaming and live streaming innovations, with years of experience in community building.